

Great idea!
(yeah!) Cool.
What’s step one? ...Oh.
Ideas need legs!
I had a million-dollar thought At two o’clock beside the fridge
By breakfast I had made it famous In the kingdom of my
head
Then reality politely asked “What are you doing next?” That is when
imagination Met a calendar and got respect
Dream it
Write it Break it down (ooh yeah) Give that brilliant thought some
ground
Ideas need legs Dreams need dates Plans need action Before they become
great Test it small Learn it fast Build the thing that imagination
asked Ideas need legs Put shoes on your thought Walk it into
the world
And see what you’ve got
Make a prototype on Monday Ask a real human what they think
Do not marry every feature Just because you dreamed it by the
sink
Good creators stay curious
They love the goal,
not every draft
A useful failure can be wonderful
When it teaches you what did not last Ideas need legs Dreams
need dates Plans need action Before they become great
Idea! (Write it!) Goal!
(Define it!) Step! (Schedule it!) Test!
(Improve it!) Team! (Invite them!) Feedback!
(Don’t fight it!) Dream!
(Protect it!) Method? (You can edit!) Ideas need legs Dreams need dates
Plans need action Before they become great Test it small Learn it
fast Build the future one experiment at last Ideas need legs Put
shoes on your thought Walk it into the world And learn what
you’ve got
Great idea. (yeah!) Now give it somewhere to go.